IABM caught up with Brick Eksten, the new CEO of Qligent to find out his plans for the company development going forward. They discuss how artificial intelligence and machine learning can help media companies optimize content delivery along with how Qligent's products detect issues before they impact on the subscribers' experience. According to recent IABM research, a number of media companies have drastically shifted their risk preferences regarding digital technologies so we asked Brick if this was the case with Qligent. Finally, Brick talks about how he sees the media and entertainment sector developing in the coming years as we emerge from the Coronavirus crisis. View the video .
We talk a lot about broadcast compliance regulation, but how did it all begin?
Before US citizens watched television or used telephones, broadcast regulation started with the Radio Act of 1912 . This act allowed the government to issue broadcasting licenses and assign frequencies to anyone who applied for one. The problem was too many people were broadcasting and the airwaves became overcrowded resulting in signal interference.
The safety and health of our customers and employees is foremost during these challenging times. We have taken extra steps to ensure that our software and solutions can be provisioned 100 percent remotely eliminating the requirement for on-site personnel both lowering any potential risk and simplifying the commissioning process.
The year 2020 was designated as the year of sound by the International Commission for Acoustics, but it has turned into the year of streaming. When stay-at-home isolation orders were issued in early March to prevent the spread of COVID-19, consumers were compelled to experience more home entertainment. While the use of streaming services was already on the rise, the pandemic has boosted growth with more attractive and available services. Many providers are offering reduced rates or free trials with expectations that subscribers will not cancel once life returns to normal. Starz, for example, is offering a three-month subscription for just 5 dollars per month while Netflix is free for 30 days to new subscribers.
Let us explore the growth of OTT streaming further. (See the accompanying infographic.)
Broadcast television has taken a lead role in delivering important information regarding the coronavirus pandemic to local communities across the U.S. But how are TV companies ensuring their employees' safety? Then there is the repack process, and equipment manufacturers working diligently to supply TV stations the goods they need. What is the impact for all in the TV business? Read more including the interview with Qligent's Director of Sales, John Shoemaker on page 5 of Radio+Television Business Report.